South Africa Wine Industry and Economic Overview 2024
INDUSTRY OVERVIEW | INDUSTRY ECONOMIC VALUE FOOTPRINT
INDUSTRY OVERVIEW
WINE PRODUCTION 2023 ESTIMATE
ESTIMATE WINE SALES 2023
GRAPES CRUSHED -13.8% 1.18 m TONNES
TOTAL SALES +4.5% R35.6 bn
WINE PRODUCED 786 m litres wine, 149 m litres other products -12.5% 935 m LITRES
GLASSES
of South African wine are enjoyed world wide every day (125ml glass) 17 M GLASSES
COMPOSITION 2012 - 2022
PRODUCERS -4.9% 2 487
EXPORTS 39% VOLUME VOLUME
-17% 306.3 MILLION LITRES
CELLARS 523 -2.4%
VALUE
+0.9% R10.0 bn FOB VALUE
PRODUCTION VS AREA UNDER VINES
VOLUME 486.4 MILLION LITRES LOCAL 61% VOLUME
million tonnes
’000 hectares
1.6 m 1.4 m 1.2 m 1.0 m 0.6 m 0.4 m 0.2 m 0.0 m
102 100
98 96 94 92 90 88 86 84
VALUE R25.6 bn RETAIL SELLING VALUE
’12 ’13 ’14 ’15 ’16 ’17 ’18 ’19 ’20 ’21 ’22
+6.3%
Wine grape Production (tonnes)
Vineyard area (ha)
CONTRIBUTION 2022
employees in the entire value-chain 270 364
contribution to GDP (0.9%) 56 bn
farm and cellar employees 85 962
Source: SAWIS, January 2024. For more information visit www.sawis.co.za
INDUSTRY ECONOMIC VALUE FOOTPRINT
WESTERN CAPE
TONNES PRODUCTION
JOBS SUPPORTED 245 128 TOTAL HECTARES 86 544 COVERED
NUMBER OF CELLARS 511
1 315 743
GDP CONTRIBUTION
50.9 bn AT MARKET PRICE
TOTAL CELLARS 523
NORTHERN CAPE
NUMBER OF CELLARS 12
TONNES PRODUCTION
JOBS SUPPORTED 7 333 TOTAL HECTARES 2 840 COVERED
59 882
GDP CONTRIBUTION
1.4 bn AT MARKET PRICE
REST OF THE COUNTRY
SIZE RANKING IN THE WORLD
ECONOMIC VALUE OF WINE TOURISM
TONNES PRODUCTION 311 JOBS SUPPORTED 17 902 GDP CONTRIBUTION 4.2 bn AT MARKET PRICE
WINES EXPORTED 6TH VOLUME OF WINE
GDP CONTRIBUTION 9.3 bn
8TH PRODUCED
EMPLOYMENT 40 108 OPPORTUNITIES (TOURISM)
AREA UNDER VINE
14TH
TABLE & WINE GRAPES
SOUTH AFRICA’S CONTRIBUTION TO WORLD WINE
WINE PRODUCTION 3.9%
WINE EXPORTS 4.1%
Source: SAWIS, January 2024. For more information visit www.sawis.co.za
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